
One of the largest media platforms in the region, DigitAlb has recently undergone changes in its ownership. In 2004, this company was founded by Dritan Hoxha, who at that time owned 70% of the shares. After the death of Mr. Hoxha, DigitAlb went through a series of ups and downs with clashes and debates among shareholders and prolonged legal proceedings.
But today the situation has changed. The majority of DigitAlb's shares have been purchased by the Hoxha family, restoring the ownership identity to where founder Dritan Hoxha started.
Despite rumors spread by competitors, the truth is that there has been no sale to outside groups or change of administration.
DigitAlb is today majority owned by the Hoxha family, which through the company "About Time" has purchased over 80% of the platform's shares.
This development does not represent a change of control or direction, but rather an internal strategic reorganization aimed at long-term stability and a unified vision for the future of the platform.
The current managers, including Administrator Eglinor Ramaj, remain in office and will continue working to strengthen DigitAlb's position in the market.
In recent years, DigitAlb has faced numerous challenges like any other company in the media sector—from the transformation of viewer behavior, to financial difficulties and shareholder disputes.
The latest reorganization aims precisely to overcome these phases and build a clearer, more efficient and more digital investment-oriented direction.
In this context, it is important to clarify that there was no agreement with the Devolli group or any other external entity.
DigitAlb remains one of the most consolidated brands in the Albanian market and an inseparable part of the development of media in the country.
With consolidated ownership, stable administration and clear strategic focus, the platform enters a new phase where the main goal remains improving service to subscribers and technological advancement in line with global developments.
A new era of investments is expected to begin at DigitAlb, where it aims not only to have exclusivity of all sporting events, but also to be accessible to every Albanian family around the world.
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