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Record of applications for trademark protection: Certificate of registration from DPPI, "immunity" against counterfeiting 

2022-06-10 18:55:45Biznes SHKRUAR NGA REDAKSIA VOX
Record of applications for trademark protection: Certificate of registration
Record of applications for trademark protection: Certificate of registration from DPPI, "immunity" against counterfeiting 

Albanian businesses seem to be becoming more and more aware of the benefits of trademark registration. The official data of the Directorate of Industrial Property provided by SCAN TV, show that the year 2021, despite the situation created by the pandemic COVID 19, has marked a historical record of applications from entities for trademark protection.

Specifically, during the last year, a total of 1404 applications were submitted for trademark registration, compared to 1164 applications registered in 2020, with a national increase of 17 percent. Also, if we refer to the period 2015-2021, the trend of national applications has been progressively increasing from year to year. In 2015 the number of stakeholders results in 973.

While the number of applications for international applications for trademark registration during 2021 results in 2585. But what is a trademark and what is the purpose of registering a business trademark at the General Directorate of Industrial Property? Any mark that is capable of distinguishing goods or services, including words, names, letters, numbers, drawings, photographs, etc., may be used as a trademark.

Legal protection of a trademark is obtained through its registration, and in some states through its use. To register a trademark, the first step is to submit the form to the national or regional trademark office, which reviews the application in accordance with the legislation and grants the right or refuses to register the trademark.

The trademark is valid for 10 years from the moment of registration and then needs to be renewed. Equipping with the relevant certificate protects the business from duplicating its name or logo and misusing the services or products it offers.

Elisabeta Dosku / SCAN


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