The battle for followers on Instagram is the strongest battle for public figures in Albania and beyond. Instagram is the second most used social network after Tik Tok, although the latter is less preferred by VIPs.

This platform, which is used by 1.3 billion people in the world, certainly has a great impact on their image and performance.
Terra Marketing led by Blerim Gjeladin has made a list, which lists the public figures with the most influence on Instagram.
The list this year is led by Kiara Tito , as the most influential character on Instagram, who is followed by her husband, the character of 2023, Luiz Ejlli.
With over 796k followers of Kiara Tito and over 624k followers of Louis Aylli, the couple seems to be the most liked on Instagram.
Kiara has had a 1612% increase in followers this year alone, while Louis Ajle has broken the follower record in just a few months, having not had an account in years past.
The third in the ranking is the Albanian footballer Granit Xhaka with 3.1 million followers. For many years, Xhaka has managed to become the favorite footballer of the fans in all the teams where he plays. Not only that, but fans love him for his married life as well as his fashion style.

The internationally famous Albanian rap-artist Gashi comes fourth in the list of the most influential characters for 2023. With over 1.5 million followers, Gashi among his musical projects and activities as a singer is much preferred by his followers.
Bora Zemani, although with more followers than Kiara or Luzi, is only fifth on the list. The moderator has over 1 million followers, but this year she has had a 20% drop on Instagram.
The list continues with the three singers Noizy, Loredana Zefi and Melinda Ademi. Even Noizy has had a 16% drop this year. He currently has 2.1 million followers. The opposite can be said about the two singers from Kosovo, Loredana and Melinda, who have had an increase in followers. Loredana with fans and international fame has 3.2 million followers while Melinda has over 1.2 followers on Instagram.
Ylli Limani i 9th continues to be one of the most popular and followed singers. With his music projects and albums, he has made fans from all Albanian regions and wherever there are Albanians.
Olta Gixhari very talked about and at the center of the networks this year, but the 10th most influential on Instagram. After participating in Big Brother Vip Albania, the actress received a lot of attention from the Albanian public. It counts 449 thousand followers and has had an increase of 30% during 2023.
Luana Vjollca is then ranked 11th on the list , followed by actress Eliona Pitarka . Luna's Instagram account has over 2.1 million followers, but even though she is part of the big Love Island Albania project, she still had a % drop. While Eliona Pitarka after becoming a mother, she has engaged more in the Instagram social network, where she has won the sympathy of many other mothers who follow her and consult with her.
Blendi Fevziu with 354 thousand followers and Ermal Mamaqi and finally the internationally famous singer Azet have not been added to the list. Mamaqi has had a decrease in activity and likeability by fans during 2023. He is followed by 156 thousand followers and the decrease has been up to 24%.