While TikTok is making a name for itself, Albanian celebrities are bringing back a trend that, although generation Z may have forgotten, continues to be present, simple and profitable.
Starting from Agron Llakaj, Albana Osmani, Bledi Strakosha, Isli Islami to Elvis Pupa, Fjoralba Ponari and Alketa Vejsiu , they are all encouraging people to follow their projects on their respective YouTube channels .
Popular personalities have turned to the platform for projects that allow them to have a more personal approach to the public, as well as control over finances and the impressions that the audience has.
Agron Llakaj, in an interview for " Aldo Morning Show ", indicated that there will be a new channel on YouTube, saying: " I am preparing for a small "Al Pazar", which we do not yet have set the name. We are making a comeback, with a reduced staff. It will be based on humor ," said the comedian.
"If you will have the time because the length of the material itself is somewhere around 38-40 minutes that not everyone has the comfort to follow you, it has the purpose of extracting the parts that create the interest or intrigue of the one who follows you. With this aim, I am realizing it, by materializing it on the YouTube channel, it will then automatically, through the masters of paper, become a book" , he said.
Albana Osmani has also published a post on Instagram, where she informs people to follow her on YouTube.
"I ask you to subscribe to my YouTube channel, because the more we gather there, the more beautiful things we will experience together," he said.
Bledi Strakosha is another name that has joined the "trend" and informs followers to see the news he brings to the YouTube channel.
Isli Islami will also make a new show, named "n'AUDI".
Alketa Vejsiu, also, through the " Inspire " podcast from Class magazine, invites followers to listen to her on YouTube .
Elvis Pupa has a channel on YouTube where he makes comedy skits, invites different people, shares experiences with his wife, and has also made a show.
Moderator Fjoralba Ponari shares through vlogs on YouTube different pieces of stories, as well as trips, such as the one in Japan and recently in Rome.
But why is everyone obsessed with YouTube projects?
- YouTube is a very widespread and used social network. For some people it's a quick way to make money, while for others it can be related to the passion to show the daily, to inspire, or to raise awareness and encourage followers. Whatever the reason, YouTube still pays you monetarily.
- Watching videos online is such a widespread practice, so you've probably seen a lot of famous people on TikTok inviting followers and not just to see their videos on their Instagram reels, or on YouTube . In the latter, billions of videos circulate and the platform itself has about 4 billion views per day.
So, YouTube makes it very easy for celebrities to reach audiences by creating videos and promotes the creativity and work of content creators.
- YouTube is also listed in the "Videos" section of our search on Google, making it even easier to search for people and find celebrity videos. You may have noticed that videos often appear in the search you do on Google, so Google itself perceives their viewing and clicking as important.
- Another reason is the access that an artist or content creator will have to the audience. Moderators and different comedians are "forced" to follow a script and a script, while on YouTube they appear more closely, without a certain minute and can share personal stories with the public. YouTube videos and projects enable a new spirit and a closer relationship between celebrities and their followers.
As you may have noticed, celebrities usually have their YouTube channel name with their own name, not nicknames. This is because it is important that YouTube is also connected to other channels, such as Instagram or TikTok. Since these people are known to the public, it is better for YouTube channels to have them under their name.
- Through YouTube they "experiment" with what they want to give to the audience. YouTube clicks and comments on videos make it much easier for public figures to know their audience and know what to offer them. Thus, they can experiment, know what their followers like and offer it to them.
- The content is endless and so varied, you can practically do it all. Comedy skits, podcasts, informative, educational, feature videos, presentations, video series, mini-series, you can do it all on YouTube. In many cases, you can even do a combination of them, grabbing the attention of people who have different interests.
- You can tap into the international market, because just as it happens with a viral video on TikTok, on YouTube you can appear in the interests and on the homepage of foreigners, who can click and listen to you, thanks to the option of subtitles in many languages of the world. Many people say that they want to read the captions and not hear the voice of the creators on TikTok.
- The audience self-promotes them, as they share their videos, which they may find entertaining or informative. Moreover, there is more visibility for VIPs, as the media also follow them to get more interesting and personal information from their stories./ anabel